Ken will be leading a special workshop for MFM members and aspiring musicians on making music and business go hand in hand. He will provide real world advice using his experiences starting Digital Daruma.
The digital economy has commoditized music, with profound ramifications for musicians or creators, consumers and the music industry across everything they do. The fundamental shift to a commodity business has created many challenges but, more importantly, tremendous opportunities for the music business to innovate and grow in ways that would not be possible without the digital ecosystem for media assets. Ken discusses his perspective on the future of music as a commodity business, and the foundations that need to be built in order for musicians and the business to succeed in this digital era. Read more here: http://musiciansformusicians.org/event/mfm-workshop-make-music-business-4/