Tag Archives: ByteDance


Editorial: Is TikTok Toast?

By Dawoud Kringle

In February 2020. I wrote a piece about TikTok. The gist of the article described TikTok‘s corporate structure as a subsidiary of ByteDance, how its marketed exclusively outside of the People’s Republic of China (by mandate of the CCP), its enormous financial success, and how it affects professional musicians.

Their success is collapsing.

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TikTok: A Blessing or a Curse for the Professional Musician?

TikTokBy Dawoud Kringle

Blink your eyes, and a new social media platform pops up. And with it, a new set of questions for the professional musician, and a new set of variables to complicate an already treacherous territory of the music business.

TikTok is a video-sharing social networking service owned by ByteDance, a Beijing-based company founded in 2012 by Zhang Yiming (ByteDance also owns Toutiao, Xigua Video, TopBuzz and BuzzVideo).

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